Workforce Metrics: Gen Y Reviewing Offers and Online Help Wanted Ads


Reviewing Offers
Percentage of college students reporting with whom they review their jobs offers, by gender, 2008

Source Female Male
Parents 72.3% 66.0%
Relative other than parent 29.8 28.6
Friend 61.2 58.9
Faculty 27.7 27.9
Career center 15.7 17.7
No one; decided on my own 16.9 21.0
Note: Survey of 19,000 college students
Source: National Association of Colleges and Employers

Online Help Wanted Ads
National and regional total-ads rate and new-ads rate, June 2007 and 2008

Total-ads rate New-ads rate
June ’07 June ’08 June ’07 June ’08
U.S. 2.8 2.5 1.8 1.8
New England 3.7 3.4 2.2 2.2
Mid-Atlantic 3.1 2.9 1.9 2.0
South Atlantic 2.9 2.7 1.8 1.8
East North Central 2.2 2.0 1.3 1.3
East South Central 1.7 1.7 1.1 1.2
West North Central 2.7 2.4 1.6 1.7
West South Central 2.8 2.6 1.7 1.9
Mountain 3.8 3.4 2.7 2.5
Pacific 3.8 2.9 2.5 2.1
Note: Ads rates are calculated as a percentage of the most currently available
Source: The Conference Board

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